Cite Cost of Sequencing Graphs
The Sboner et al. “cost of sequencing” graphs
(http://papers.gersteinlab.org/papers/costseq) have been cited frequently in the biotech industry. Here are a few examples :
This GE Health Care lecture (no direct cite)
https://www.youtube.com/watch?v=NNeKaSQKiM8 at ~13:30
This white paper by EMC:
http://www.emc.com/collateral/white-papers/h10642-cost-per-base-wp.pdf